What is BootLegTheBrand?

BootLegTheBrand isn't just a brand, it's bigger than that. BootLegTheBrand is a label, and it stands for exposing how two-faced people can be through the power of streetwear. Here to show the world that everybody is not who they say they are.

"BootLeg" meaning fake. and "TheBrand" to emphasize the brand, commonly abbreviated as "BLTB". The slogan, "WE SEE THE REAL YOU" is an expression on how followers of BootLegTheBrand are able to identify the real between the fake individuals in today's society.